Keynote Address: Strategic Branding – Define and Differentiate
Posted on: October 29, 2009
Posted in: Uncategorized
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Law Firms continue to invest in branding with mixed results. The art of strategic branding is practiced each day by the world’s most successful corporations. Get advice from one of the nation’s leading advertising executives on how a law firm should look to define its brand, use the right tools, and compete in a changing marketplace. BBDO is one of the world’s most honored advertising, marketing and corporate communications companies.
Keynote:
John Osborn, President and CEO, BBDO, New York