Are there any marketing or advertising restrictions for products targeted towards children?

Yes, there are marketing and advertising restrictions for products that are targeted towards children in Pennsylvania. The Pennsylvania Code states that any advertising targeted to minors must be truthful and not misleading. Advertising must not, “employ language, symbols, or an audio or visual technique which exploits or plays upon fears or superstitions likely to appeal particularly to minors,” as defined in the Pennsylvania Code. In addition, Pennsylvania has laws that relate to specific types of products targeted to minors. For example, Pennsylvania has regulations that pertain to the advertising and promotion of tobacco and electronic cigarette products targeted to minors. These regulations include banning cigarette advertising in newspapers and other publications with a readership of 25% or more minors, as well as on broadcast television and radio. Finally, certain products marketed towards children may require approval from the Pennsylvania Department of Health. This includes products related to the labeling, packaging, and advertising of food products to minors. Overall, there are a variety of marketing and advertising restrictions for products targeted towards children in Pennsylvania. These restrictions are in place not only to protect children from being exposed to inappropriate content, but also to ensure that products marketed for children are safe.

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Are there any marketing or advertising restrictions for products targeted towards children?

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