What is the role of the Consumer Protection Division of the Attorney General’s Office?

The Consumer Protection Division of the Attorney General’s Office is the state agency responsible for enforcing consumer fraud laws in California. Its primary role is to investigate and prosecute cases of fraud and deceptive business practices that target consumers. This includes false advertising, telemarketing scams, identity theft, and other forms of consumer fraud. The Consumer Protection Division works to protect consumers and their financial interests from unfair and deceptive business practices. It investigates consumer complaints and takes action against companies that violate consumer rights. It also educates consumers about their rights and offers them advice on how to avoid becoming a victim of a scam or fraud. The Consumer Protection Division also provides resources to victims of consumer fraud to help them recover their losses and take their cases to court. It is responsible for enforcing laws that protect consumers from unfair and deceptive practices, as well as laws that protect their right to privacy. Through its enforcement, education, and advocacy efforts, the Consumer Protection Division strives to make sure that consumers in California are getting fair and honest treatment from businesses. It works to ensure that consumers are not taken advantage of, and that their rights are respected and protected.

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