What are the consumer rights regarding data privacy and security?

In Maine, consumers have the right to expect data privacy and security of any personal or financial information they provide online or in-store. This covers any data that can be used to personally identify a consumer, such as Social Security numbers or credit card numbers. Consumers have the right to know when their data is collected, how it is used, and who has access to it. Businesses are legally obligated to protect the data of their customers by having appropriate safeguards in place. This includes taking precautions to prevent unauthorized access to customer data and keeping that data secure. Businesses must report any breach of customer data as soon as reasonably possible. Consumers in Maine also have the right to opt-out of having their data collected, as well as the right to access the data that businesses have about them. Consumers can request to see what data a company has collected about them and ask for it to be corrected if necessary. When it comes to their data privacy and security, consumers in Maine have the right to expect that businesses will handle their sensitive information with care. Companies must take the necessary steps to protect their customers’ data, and consumers have the right to access and control their personal information.

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