What laws govern the use of data mining and analytics?

In California, data mining and analytics are subject to both state and federal laws. The California Consumer Privacy Act (CCPA) is the main law governing the use of data mining and analytics. The law sets clear standards around the collection, use, and sharing of data and requires companies to obtain consent from consumers before using their data. The federal Electronic Communications Privacy Act (ECPA) also applies to data mining and analytics. This law establishes what data, if any, companies can collect and use for marketing and advertising purposes. It also sets clear standards for the storage and protection of digital information. The California Online Privacy Protection Act (CalOPPA) is another law governing data mining and analytics. This law requires companies that maintain websites or online services to post a privacy notice on their website. It also prohibits companies from collecting, using, or disclosing personal information from children under the age of 13 without the prior consent of their parents. Finally, the California Security Breach Notification Law requires companies to notify affected individuals and the California attorney general when there is a security breach involving the personal data of Californians. Companies are also required to maintain the security of their data and to implement safeguards to protect it from misuse. Overall, these laws protect the data of Californians by establishing clear standards around data collection and use. Companies must comply with these laws or face stiff penalties, including civil and criminal penalties.

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What laws govern the use of data mining and analytics?

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