What laws govern the use of data mining and analytics?
Companies, organizations, and individuals in Kansas must abide by certain laws related to data mining and analytics. The Kansas Security Breach Notification Act outlines the responsibility of a company or organization to notify users of any security breach that could lead to the potential misuse of user information. The Personal and Family Privacy Act ensures that individuals’ data is not collected and used without their prior consent. Furthermore, the Kansas Consumer Protection Act requires companies and organizations to accurately represent their services, and outlines penalties for deceptive practices. In addition to the state laws, the federal Children’s Online Privacy Protection Act (COPPA) provides protections for the personal information of children under the age of 13. COPPA requires companies and organizations to obtain verifiable parental consent before collecting, using, or disclosing the personal information of children. The federal Gramm-Leach-Bliley Act and the Kansas Uniform Non-Disclosure Act both set rules for how companies and organizations can use and share customer information. These laws prevent companies and organizations from disclosing customer data without their prior consent. Finally, the Kansas’ Constitution contains certain protections for the privacy of individuals’ data. Article 15 of the Kansas Bill of Rights outlines a citizen’s right to privacy, and prohibits the collection or use of personal information without an individual’s prior consent. In sum, laws in Kansas related to data mining and analytics include the Kansas Security Breach Notification Act, the Personal and Family Privacy Act, the Kansas Consumer Protection Act, the Children’s Online Privacy Protection Act, the Gramm-Leach-Bliley Act, the Kansas Uniform Non-Disclosure Act, and the Kansas Bill of Rights.
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