What is the legal framework for protecting personal information?
In Wisconsin, the legal framework that exists to protect personal information is centered on the Wisconsin Identity Theft Protection Act (WITPA). This act establishes the legal framework for what activities and measures are required for organizations to keep the personal information of individuals secure. Specifically, this act covers the collection, storage, and destruction of an individual’s personal information. Furthermore, it requires organizations and businesses that store personal information to create and maintain retention policies that protect, delete, and dispose of personal information. Additionally, the WITPA requires businesses to publicly disclose any data breach that occurs and notify affected individuals with an explanation of the breach and possible implications. Lastly, it established rules for data brokers to adhere to in order to protect individuals’ personal information. The WITPA is supplemented by other Wisconsin laws that further protect personal information, such as consumer privacy laws that address the use of consumer data. These laws are widely enforced to ensure businesses and organizations in Wisconsin are held accountable for protecting the personal information of individuals.
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