What is the California Consumer Privacy Act (CCPA)?

The California Consumer Privacy Act (CCPA) is a law passed in 2018 that provides California residents with greater control over their personal data. It applies to businesses that have annual revenue over $25 million, buy or sell the personal information of more than 50,000 consumers, or make over half of their revenue from selling consumer’s data. The CCPA grants consumers the right to know what personal information companies are collecting, how it is used, and with whom it is shared. It also requires businesses to provide consumers with access to their personal data and the ability to delete collected data upon request. Additionally, it prohibits companies from selling the personal data of minors under the age of 16 without consent from a parent or guardian. The CCPA also imposes fines of up to $7500 for each intentional violation. The CCPA applies to all businesses operating in California, regardless of their physical location. Businesses based in other states, but targeting California consumers, must also comply with the CCPA. In addition, Arizona residents may also benefit from the protections provided by the CCPA, as some companies may extend the same rights to consumers outside of California.

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What is the California Consumer Privacy Act (CCPA)?

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