What is the California Consumer Privacy Act (CCPA)?

The California Consumer Privacy Act (CCPA) is a law in California that serves to protect consumer privacy. It applies to all for-profit businesses that do business in California, collect consumers’ personal information, and meet certain threshold requirements. The act grants California consumers more control over their data, including the right to access, delete, and opt out of the sale of their personal information for profit. It also requires businesses to notify consumers when their data is collected, why it is being collected, and if the data is being shared with any other entities. Additionally, businesses must provide customers with the opportunity to opt out of the sale of their personal information. In some cases, businesses must also provide customers with a financial incentive for opting out. The CCPA also requires businesses to implement appropriate security measures to protect consumers’ data. All in all, the CCPA is a comprehensive law that grants California consumers more control over their personal data, provides them with the right to access, delete, and opt out of the sale of their data, and requires businesses to employ adequate security measures to ensure consumer data is protected.

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What is the California Consumer Privacy Act (CCPA)?

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