What is GDPR’s definition of “consent”?

The definition of “consent” under the General Data Protection Regulation (GDPR) is when someone has given a clear indication of agreement to a specific purpose for their personal data. This can either be an affirmative action, such as an individual clicking a box to agree to a website’s terms and conditions, or it can be a statement or affirmative action made by the individual such as a signature. The definition of consent in the GDPR is specific in order to ensure that individuals are aware and in agreement of how their personal data is being used. To meet the definition of consent, it must be informed, freely given, specific in purpose, and revocable. For example, it must be clear to the individual why their data is being collected, and they must be given the ability to revoke their consent if they no longer want their data to be used in that way. In Mississippi, the GDPR strict definition of consent applies to all people and companies based in Mississippi or who process personal data of individuals in the state. This means that all businesses in Mississippi must ensure that their data collection practices and use of personal data meet the GDPR’s definition of consent.

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