Are there any laws related to the regulation of the media and advertising?

In South Carolina, the local government is responsible for the regulation of the media and advertising, including enforcing truth-in-advertising laws. The South Carolina Unfair Trade Practices Act contains regulations that prohibit false and deceptive advertising. The act prohibits advertisements which are false, misleading, or deceptive in any material respect, or which contain unjustified, exaggerated, or untruthful claims or statements. In addition, the Lanham Act is a federal law that prohibits false advertising in interstate commerce. The Act prohibits any false or misleading descriptions of goods, services, or geographic locations in connection with goods or services. The intent of the act is to prevent businesses from deceiving consumers for commercial gain. South Carolina also has a right to privacy law that prohibits the unauthorized use of a person’s name, image, or likeness in advertising without the person’s consent. This law applies to both traditional and online media. In addition to all of these laws, the Federal Communications Commission (FCC) regulates the media and advertising industries. The FCC enforces truth-in-advertising laws and has authority to investigate and punish deceptive and misleading advertising practices. Overall, South Carolina does have laws related to the regulation of the media and advertising. These laws are designed to protect consumers from deceptive practices and protect individuals from the unauthorized use of their name, image, or likeness in advertising.

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Are there any laws related to the regulation of the media and advertising?

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