What are the restrictions on the use of celebrity images?

In California, it is illegal for anyone to use a celebrity’s image without their permission. This is because the celebrity has the right to control how their image is used through what is known as the “right of publicity”. The right of publicity prevents anyone from using an individual’s likeness for commercial purposes without their permission. This includes things like using their image in an advertisement, selling products with their face on them, or using their name or image to endorse a product or service. Basically, if you want to use a celebrity’s image for any kind of commercial transaction, you need to get written permission from them first. This could be in the form of a legal contract or simply a statement of permission that you have their signed consent. If you use a celebrity’s image without permission, you could face serious legal consequences. Depending on the type of use, you could be subject to fines, or even criminal charges. In general, it is best to avoid using celebrity images in your advertisements or promotional materials. If you do want to use them, make sure that you get written permission from the celebrity beforehand.

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