What is the law regarding the promotion of pharmaceuticals?
The state of North Carolina has specific laws governing the promotion of pharmaceuticals that all professionals working in the pharmaceutical field must abide by. This includes both licensed professionals and those who provide education on pharmaceuticals. In North Carolina, a licensed professional may not promote a pharmaceutical, drug, or device without disclosing all material facts that are relevant to the promotion. Furthermore, any promotion of a particular drug or device must not be false, misleading or deceptive and must comply with all state and federal laws. Any promotion must also include a description of any associated risks, side effects and adverse reactions. This includes a warning that the drug or device has not been approved by the FDA or any other regulating agencies if such is the case. No pharmaceutical may be promoted in North Carolina in an effort to maximize revenue or for any kind of monetary gain. Any kind of incentive for the sale of a drug or device is prohibited. The North Carolina Board of Pharmacy Website has published resources available to help members of the pharmaceutical field understand and comply with the laws related to pharmaceutical promotion. By following these laws, pharmaceutical professionals in North Carolina can provide accurate and reliable information to their patients and the public.
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