What are the regulations governing the marketing of pharmaceuticals?

In Nebraska, pharmaceutical marketing is regulated by the regulations of the Prescription Drug Marketing Act (PDMA), which was created in 1987. These regulations are designed to limit the distribution of drugs and discourage fraud and abuse. The PDMA requires that only authorized distributors can legally market and sell prescription drugs. This means that only licensed wholesalers, pharmacies, and certain drug manufacturers may distribute prescription drugs in Nebraska. The PDMA also requires that any marketing of prescription drugs must be done in a professional and ethical manner. This includes that any advertising for prescription drugs must be truthful and not misleading. Furthermore, the PDMA requires that all legal marketing activities must be registered with the state. This includes information about the type of marketing used, the content, and the marketing costs. It also requires that any samples of prescription drugs given to health care providers must be properly labeled, and that sample tracking software is used to keep track of all samples given out. In addition, the PDMA also requires that pharmaceutical companies must report to the state any incentives they give to healthcare providers relating to the prescription of certain drugs. This includes any payment, benefit, or asset given in exchange for the prescription of a drug. Finally, the PDMA also requires that pharmaceutical companies must report any adverse events they receive relating to a certain drug. This includes any reports they receive from health care providers, patients, or other entities about potential side effects, safety risks, or any other issues relating to the drug.

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What are the regulations governing the marketing of pharmaceuticals?

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