What are the laws and regulations for marketing and advertising?

Marketing and advertising are important for small business in Maryland. In order to be successful, it is essential to understand the laws and regulations for promoting a business. Maryland law requires businesses to truthfully advertise all goods and services and prohibits deceptive or false advertising. Additionally, businesses must be able to back up any claims made in their advertising with evidence. The Maryland Consumer Protection Act prohibits unfair or deceptive trade practices, such as making false claims or misrepresenting the performance of a product or service. This act also requires that businesses provide consumers with accurate information about their products or services. Maryland also regulates how businesses can advertise on the internet. Ads must be clearly labeled as such and must not include deceptive and misleading information. Advertising using electronic mail, such as emails or text messages, must include an opt-out option that allows the recipient to opt out from future ads. Finally, it is important to understand the laws and regulations that govern telemarketing. Telemarketing is regulated by both federal and state laws that require telemarketers to provide accurate and detailed information about the product or service they are offering, and include a do-not-call list. Telemarketers must also honor all do-not-call requests within five days. In summary, businesses in Maryland must follow a variety of laws and regulations related to marketing and advertising. These laws and regulations are in place to protect consumers and ensure that businesses remain fair and honest in their advertising.

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What are the laws and regulations for marketing and advertising?

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