Are there any defenses to Section 5 of the FTCA?

Yes, there are defenses to Section 5 of the Federal Trade Commission Act (FTCA), which applies to unfair competition laws in the state of New Jersey. These defenses provide the accused a way to challenge and explain their actions if they are accused of breaking these laws. The two main defenses are: 1) Legitimate Competition: Defending against Section 5 of the FTCA requires one to show that their action was simply legitimate competition. This means that their action took place within the bounds of the law and did not obstruct the overall market. For example, if one sells their products cheaper than their competitors, as long as the selling is not done to the detriment of customers, it is considered legitimate competition. 2) Statutory Exemptions: Statutory exemptions are provided for certain activities, such as certain types of marketing and product promotions, which are not considered to be unfair competition. This is because these activities are in good faith and do not seek to deceive or interfere with the market. Overall, the accused can use either of these two defenses to challenge the allegations brought against them under Section 5 of the FTCA. However, it is important to note that each case is unique and should be assessed by a qualified attorney to ensure that they are properly defended and provided with all of the remedies available.

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