Short & Sweet: Video Marketing by the Numbers

Vital Facts To Have At Your Disposal As businesses and marketers find more creative ways to attract viewers, video has become a meaningful part of the strategic conversation. Video isn’t just an “up-and-coming” attraction—it’s a…

Utilizing Your Content Correctly

How To Make Your Videos Work Overtime Sure, some firms are content-producing powerhouses. From social media posts to thought leadership pieces, they seemingly have it all. Except, they don’t and here’s why—content only works if it benefits…

Content is King, but Are You Creating the Right Kind?

Get Your Message Out There Quickly to the Right People The phrase “content is king” is getting tired at this point, but let’s face it – content rules the internet, and in turn, your firm. (Looks Like Bill Gates really knows what he’s…

Why Great Video Content Saves You Time and Money

Building a Great Educational Product Yields Long-Term Results Marketing costs for law firms pose the same problems as they do for any industry–a hefty price tag. Now that marketing has become an essential tool to reach clients, you would…

How to Establish Your Digital Presence in an Increasingly Crowded Market Place

Why Word of Mouth Doesn't Cut It Old school professionals are still under the impression that word of mouth is the best form of marketing. Unfortunately, this is no longer the case–especially when it comes to building a law firm.  While…

Why Building Trust is Foundational To Client Relationships

Creating Connections Digitally One of the most powerful tools a lawyer can use to grow their brand, voice their message, and gain client trust is video marketing. Thanks to the internet, traditional marketing isn’t just pamphlets, brochures,…