My law firm relies on referrals. Do I still need video?
Yes. Video validates you. The first thing a person typically does after receiving a referral is Google the person. A video gives them a sense of who you are, what you do, and how you can help them. In fact, eight out of 10 people say an informational video influences them and impacts their decision making process. Additionally, Forbes says 59% of executives prefer to watch a video on a topic than read text, so having videos is definitely a plus, as it establishes you as a thought leader and builds a connection.
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