What are the rules for advertising on the internet?

In Texas, the rules for advertising on the Internet are largely the same as those for advertising through any other medium. Texas law requires that any advertising be truthful and not misleading, and that it should accurately represent the quality, quantity, safety, and performance of a product or service. Additionally, advertisers must make sure that the advertisement does not have the tendency to deceive or cause confusion among consumers. Texas law also requires that any advertisement that references pricing should include the terms under which that price applies, such as any taxes, additional fees, or delivery charges. Furthermore, if an advertisement makes a special offer, such as free shipping, the offer should be clearly stated with all of the terms and conditions of the offer. Advertisers should also be aware of any laws or regulations regarding the industry. For example, pharmacies must include certain information on their websites related to the sale of drug products. Finally, advertisers should be aware of the Children’s Online Privacy Protection Act (COPPA) which regulates the online collection of personal information from children under 13 years of age. It is a federal law and applies to all states, including Texas. All advertisers should make sure to comply with COPPA when advertising online.

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What are the rules for advertising on the internet?

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