Are there any federal or state laws that regulate advertising?
Yes, there are both federal and state laws that regulate advertising in Virginia. The Federal Trade Commission (FTC) is the federal agency responsible for regulating deceptive advertising practices. The FTC requires businesses to make sure that advertisements are truthful, accurate, and not deceptive or misleading. In addition, the Commonwealth of Virginia has its own set of regulations for advertising. The Virginia Advertising Law, found in Title 59.1 of the Code of Virginia, focuses on prohibitions for false and deceptive advertising. The law also regulates prohibited forms of advertising, including political advertisements, false product comparisons, and false or misleading endorsements. In addition, the law regulates the use of unfair or deceptive practices such as bait and switch advertising. These state and federal laws ensure that advertisements are accurate and not likely to deceive consumers. Businesses must adhere to the regulations set forth in the laws or risk legal action from the FTC or the Virginia Attorney General. It is important for businesses to be aware of these regulations in order to ensure that they are not in violation of either federal or state law.
Related FAQs
What rules govern advertising of alcoholic beverages?What obligations do advertisers have?
What are the differences between deceptive and misleading advertising?
Are there any rules governing advertising of securities?
What is advertising law?
What are the prohibitions for product placement?
Are there any laws governing the use of celebrities for endorsement or testimonials?
Are there any restrictions on the use of “contests” or “sweepstakes” in advertising?
Are there any special rules for advertising in multicultural communities?
What are the FTC rules on endorsements and testimonials?
Related Blog Posts
The Basics of Advertising Law - July 31, 2023What is Commercial Speech and How Does it Affect Advertising Law? - August 7, 2023
How to Spot Deceptive Advertising Practices - August 14, 2023
A Guide to Legal Advertising for Businesses - August 21, 2023
Understanding False Advertising Laws - August 28, 2023