What is considered deceptive practice under consumer fraud law?

In Oklahoma, consumer fraud law defines deceptive practices as any activity which misleads or deceives consumers into believing something that is not true or into buying a product or service without fully understanding the terms and conditions. If a consumer is misled by false advertising or bait-and-switch tactics, then this can be considered deceptive practice. If the seller makes false accusations or misleading statements that lead a consumer to purchase a product or service, then this is considered false advertising. Other deceptive practices which are banned by the state of Oklahoma are inaccurate or false claims about the characteristics, ingredients, uses, benefits, or quality of a product or service. This includes providing false information regarding price, availability, or warranties. Furthermore, any form of fraudulent or deceptive business practices, such as pyramid schemes or false services, constitute fraudulent activities and are prohibited. Lastly, any unfair or high-pressure sales tactics which are used to force the consumer into making a purchase can also be considered deceptive. This can include using fear-based tactics, making false promises, or misrepresenting product or services. In general, any act which causes a consumer to make a decision without fully understanding the consequences can be considered deceptive and is illegal according to consumer fraud law in Oklahoma.

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