What is the GDPR and how does it affect e-commerce businesses?

The General Data Protection Regulation (GDPR) is a law designed to protect data privacy for people in the European Union (EU). It applies to anyone who collects, stores, and processes personal data from people within the EU, no matter where the company or individual is located. This means that even businesses located in the United States, such as e-commerce businesses, must adhere to the GDPR. The GDPR requires that companies be transparent about how personal data is collected, used, and stored. It also gives individuals more control over their personal data, allowing them to ask companies to delete or modify data they have collected. Additionally, the GDPR limits how companies can use and share personal data. Companies must provide a clear privacy policy and gain explicit consent from individuals to use their data. Failure to adhere to the GDPR can result in hefty fines and other penalties. Any business handling data of EU citizens must ensure they understand the regulations and comply with them. E-commerce businesses need to make sure they have processes and systems in place to collect and store data securely, as well as provide clear information to customers regarding their privacy policies. This includes obtaining explicit consent to use customer data and regularly updating their privacy policies if laws change.

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