What are the laws regarding data ownership and privacy in e-commerce?

Data ownership and privacy are important topics when it comes to e-commerce in California. Under California law, the data collected from customers is the property of the business that collected it. Consumers have rights to the data collected about them, such as the right to access, inspect, and delete the data. Businesses are also required to provide clear and conspicuous notice about how their collected data is used, stored, and shared. In California, businesses must also abide by the California Consumer Privacy Act (CCPA) when collecting, storing, and sharing data from customers. Under the CCPA, consumers have additional rights to their data, such as the right to opt-out of data sales, the right to know what data is collected, and the right to have the data deleted. The law also requires businesses to provide notice of data collection and to respond to consumer requests regarding the data within 45 days. Businesses in California must also adhere to the California Online Privacy Protection Act (CalOPPA), which requires websites and online services to post a privacy policy that explains how the data is collected, used, and shared. Additionally, businesses must establish measures to protect consumer data from unauthorized access and use. Overall, California has specific laws that protect consumer data ownership and privacy when it comes to e-commerce. These laws require businesses to be transparent about how they collect, use, and share consumer data while also establishing safeguards to protect it.

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