How does the law regulate the advertisement of drugs?

In California, pharmaceutical law regulates the advertisement of drugs in order to ensure safety and accuracy. According to the California Food and Drug Law, all advertisements must be truthful, not misleading, and must not omit facts necessary to be considered safe and effective. This law also prohibits drug advertisement that advertises off-label uses, exaggerates product benefits, or deceptively compares the product with other drugs. Advertising is strictly monitored and must be approved in advance by the FDA. The FDA requires that any advertisement must include a disclaimer that includes a fair balance of risks and benefits and also includes a brief summary of the side effects. Additionally, advertisements may not target or influence children or use images that are deceptive, unrealistically flattering, or demonstrate improper use of the product. All drug advertisements must also contain information about the product specifically such as the name and dosage, indications, safety information, and any limitations. Furthermore, advertisements should not include information that could mislead the consumer such as claims of superior efficacy, general assumptions about the effectiveness of the product, or improper comparisons to other products. Advertisers are also required to include contact information for the manufacturer of the product in any advertisement. This law aims to ensure that drug advertisements are accurate, safe, and do not mislead the consumer.

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How does the law regulate the advertisement of drugs?

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