What type of trademark protection should I seek?

If you are looking to protect your brand in California, you should seek trademark protection. Trademarks are used to protect the names, logos, and slogans used by businesses to identify their products and services. By trademarking a name, logo, or tagline, you are legally protecting the brand recognition of your business. In California, there are two types of trademark rights. The first is common law protection. This type of protection is obtained by simply using a mark in commerce. It provides a basic level of protection, but it is limited in scope. The second type of trademark protection is federal registration. This type of protection is obtained by filing an application with the United States Patent and Trademark Office (USPTO). This type of protection is more comprehensive and provides a higher degree of legal protection. It also ensures that you are the exclusive owner of the trademark and allows you to sue infringers in federal court. When seeking trademark protection, it is important to research to make sure that no other company already has the same mark that you are looking to use. It is also important to understand the differences between the two types of protection and decide which one best meets your needs.

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What type of trademark protection should I seek?

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