What is a trademark cease and desist letter?

A trademark cease and desist letter is a legal document used by trademark owners in Washington to notify another party that they are infringing on their trademark. This letter asserts the trademark owner’s rights, demands that the recipient stop infringing on the trademark, and warns them of the consequences of continuing to do so. The letter typically includes a description of the trademark, an explanation of the recipient’s infringement and a request for them to cease and desist their violation. It also typically makes reference to the relevant laws protecting trademarks in Washington and the potential penalties that could result if the recipient continues to use the trademark in question. Trademark owners should take all necessary steps to protect their intellectual property, including sending a cease and desist letter to a potential infringer, especially if they are unwilling to settle the dispute in a less formal manner. In some cases, sending a cease and desist letter could also result in an out of court settlement between the trademark owner and the recipient, saving both parties time and money.

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