What are the differences between deceptive and misleading advertising?

Deceptive and misleading advertising are both illegal in Florida. Deceptive advertising is when an advertisement gives false information that could cause people to make decisions they would not have otherwise made. This type of advertising is particularly dangerous because people cannot make informed decisions about the products or services being offered. Misleading advertising, on the other hand, involves providing information that is not true or omitting important facts that people could use to make informed decisions. For example, a company falsely claiming their product can cure a disease is a form of deceptive advertising, as it misleads people to purchase the product under false pretenses. Misleading advertising could be something like an appliance company not mentioning the fact that the product comes with a limited warranty period. The potential punishments for deceptive or misleading advertising in Florida are severe. Companies that engage in deceptive or misleading advertising may face fines of up to $10,000 per violation, and the individuals involved could face up to five years in prison. Furthermore, companies may be subject to civil penalties and be liable to any consumers who lost money or were harmed as a result of the false advertising. It is essential for companies to understand the differences between deceptive and misleading advertising so that they can ensure they are not engaging in either kind of illegal activity. Companies should always make sure that the information they provide to customers is accurate and complete.

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What are the differences between deceptive and misleading advertising?

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