What is the FTC Act and how does it relate to advertising?

The FTC Act is a federal law in the United States that prohibits deceptive and unfair advertising. It is enforced by the Federal Trade Commission (FTC), a federal agency responsible for consumer protection. The FTC Act helps protect consumers from false or misleading advertising claims. It applies to all forms of advertising, including online, radio, and television advertisements. In Pennsylvania, the FTC Act is enforced by the Pennsylvania Bureau of Consumer Protection (BCP). The BCP investigates complaints from consumers about false and misleading advertising. The BCP looks for violations of the FTC Act and other consumer protection laws. If the BCP finds a violation, it can take enforcement action against the company or individual responsible for the false advertising. Simply put, the FTC Act is a federal law which helps protect consumers from false or misleading advertising. It is enforced by the Federal Trade Commission and Pennsylvania’s Bureau of Consumer Protection. If a company or individual is found to be in violation of the FTC Act, the BCP can take enforcement action against them. This helps ensure that consumers are not misled by false advertising claims.

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