Are there any marketing or advertising restrictions for products targeted towards children?
Yes, there are restrictions when it comes to marketing or advertising products targeted towards children in Delaware. According to the Delaware Code Sec. 5-623, it is prohibited to advertise or promote any product or service intended for use by children if it contains prohibited elements. Prohibited elements for products or services directed to children aged 12 and under include profanity, depictions of violence, and sexual material. Advertising that is known to appeal to minors and use cartoon characters or celebrities as an endorsement may also be in violation. Additionally, the Delaware Code limits the types of products or services that can be advertised or promoted to minors aged 12 and under. Such products or services must be geared towards general health, education, safety, or entertainment, and may not be related to alcohol, tobacco, firearms, gambling, or any other products or services deemed inappropriate for minors. Advertisers in Delaware are also required to provide accurate information about their products and services when targeting children. All television advertising must comply with the requirements of the Children’s Television Act of 1990, which regulates the amount and type of advertising that can be directed towards children. It is important to note that advertising laws may be different in other states, so it is important for advertisers to familiarize themselves with the laws that apply in the state where they are doing business.
Related FAQs
What legal recourse do consumers have against deceptive advertising?Are there any rules governing the use of product placement in television shows and movies?
What are the legal requirements for advertising and selling of food and beverage products?
What rules regulate advertising for tobacco products?
What constitutes false advertising?
Are there any specific requirements for advertising of dietary supplements?
Are there any marketing or advertising restrictions for products targeted towards children?
What is advertising law?
Are there any restrictions on the use of “teaser” advertisements?
Are there any restrictions on the use of “implied” messages in advertising?
Related Blog Posts
The Basics of Advertising Law - July 31, 2023What is Commercial Speech and How Does it Affect Advertising Law? - August 7, 2023
How to Spot Deceptive Advertising Practices - August 14, 2023
A Guide to Legal Advertising for Businesses - August 21, 2023
Understanding False Advertising Laws - August 28, 2023