Are there any rules regarding the use of “bait and switch” advertising?

In Pennsylvania, “bait and switch” advertising is an illegal practice and is prohibited. This type of advertising involves advertising a particular product or service at a certain price, then when it comes time for the customer to buy, they have to pay more or be given something different than what was advertised. This practice is not only illegal in Pennsylvania, but it’s also considered fraudulent and deceptive business practices, which is a crime. The Pennsylvania Department of State has specific regulations for businesses engaging in “bait and switch” advertising, which are outlined in Section 422 of the Pennsylvania Unfair Trade Practices and Consumer Protection Law (UTPCPL). Under this law, businesses must provide written notice if the advertised item or service is out of stock or is going to cost more than the advertised price. It’s also illegal to advertise a product or service at a lower price than it actually costs. Businesses who are found to be engaging in “bait and switch” advertising will be subject to fines, penalties, and other legal action. Furthermore, the law also states that consumers can seek damages from businesses engaging in prohibited practices such as “bait and switch” advertising. It’s important to note that “bait and switch” practices are not restricted to only physical stores. Businesses engaging in “bait and switch” advertising through online channels will also be subject to fines or other legal action. Overall, in Pennsylvania, businesses engaging in “bait and switch” advertising will be in violation of the law and subject to fines or other penalties, and consumers are able to seek damages from these businesses.

Are there any rules regarding the use of “bait and switch” advertising?

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