What is a trademark?

A trademark is a legal instrument used to protect the identity of a business, product, or service. In Oklahoma, it is protected by the State’s Trademark Act and is the means by which one party can distinguish its goods or services from another. Some common examples of trademarks include words, names, symbols, sounds, or colors used to identify a business, product, or service. For example, the Coca-Cola logo is a trademark that identifies the soft drink and separates it from competitors. It is important to register a trademark with the Oklahoma Secretary of State in order to gain exclusive rights to use the trademark for commercial purposes. Doing so prevents other parties from using the same, or a confusingly similar, trademark without authorization. Additionally, registering a trademark with the Secretary of State allows for state-level enforcement of your rights, including the right to sue for damages if another party is found to be using your trademark. Thus, trademarks are important for protecting the identity of your business or product, and registering them is a key component of protecting your rights under Art Law in Oklahoma.

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What is a trademark?

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