Are there any laws concerning the use of computer-generated speech in advertising?
Yes, there are certain laws concerning the use of computer-generated speech in advertising in Mississippi. According to the Mississippi State Code, Section 75-24-21, any advertisement that uses any form of computer-generated speech must be labeled accordingly. This means that the advertisement must prominently display a statement or language that alerts the consumer that the voice heard is not that of a real person but is, instead, a computer-generated voice. If the advertisement does not include this information, then it is deemed to be misleading and against the law. Additionally, Section 75-24-21 states that any advertisement that uses a computer-generated voice should also provide the consumer with the option to request a written version of the message or advertisement or an audio version of the advertisement that is not computer-generated. This allows the consumer to make an informed decision about the product or service being advertised. Overall, there are specific laws in Mississippi that regulate the use of computer-generated voices in advertising. Advertisers must ensure that they are in compliance with the law, in order to avoid potential legal issues. This includes providing proper warnings and also offering alternative versions of the advertisement.
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