Are there any consumer laws that protect against deceptive business practices?

Yes, South Carolina has laws in place to protect consumers against deceptive business practices. The South Carolina Unfair Trade Practices Act (UTPA) is the state’s main law that prohibits deceptive business practices. The UTPA prohibits businesses from engaging in deceptive and misleading acts that have a ‘significant impact’ on consumers. It also requires businesses to make adequate disclosures about their products so that consumers are fully informed. Examples of deceptive business practices prohibited by the UTPA include false advertising, bait-and-switch sales tactics, omitting important information, and failing to honor a warranty. Businesses can be held liable for damages caused by their deceptive practices, including damages for monetary losses and emotional distress. The South Carolina Consumer Protection Code also prohibits businesses from engaging in deceptive acts, misrepresentations, and fraud. Businesses must abide by the South Carolina Consumer Protection Code, including provisions related to deceptive advertising and unfair debt collection practices. The Consumer Protection Division of the South Carolina Department of Consumer Affairs is responsible for investigating and prosecuting consumer complaints, including those related to deceptive business practices. If you believe that a business has engaged in deceptive practices, you can file a complaint with the Consumer Protection Division.

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