What is GDPR’s definition of “consent”?
The General Data Protection Regulation (GDPR) is a law passed in Europe that sets guidelines for protecting the personal data of its citizens. It applies to data controllers and processors, regardless of their location. As part of this law, the definition of “consent” is laid out to provide an understanding of what is legally required when collecting and processing personal data from individuals. Under GDPR, consent is given when a data subject (person) voluntarily confirms their authorization for the specific purpose of data processing. The request for consent must be clear and unambiguous. It must also specify the purpose of the data processing, and it must be as easy to withdraw consent as it is to give it. In addition, consent must be freely given, meaning that it cannot be requested in exchange for a service. In California, the California Consumer Privacy Act (CCPA) also outlines what is required to obtain “consent” before data can be processed. This law is more expansive in its interpretation of consent, and it requires that data controllers provide consumers with additional information in order to demonstrate they understand their rights before they authorize the data processing. Overall, both laws require that anyone collecting and processing personal data obtain clear consent before data can be used. This is an important step in protecting people’s privacy and making sure companies do not use personal data for purposes other than those authorized by the data subject.
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