What is the California Shine the Light law?
The California Shine the Light law is a data security law that applies to businesses operating in the state of Massachusetts. This law provides consumers with the right to know what kinds of personal information a company is collecting, as well as what that data is being used for. It also provides consumers with the right to opt-out of the sale of their personal information. The law applies to any business that collects or discloses personal information from consumers. This includes any company that operates an online store, an online marketplace, or any other website that collects personal information from consumers. It requires businesses to provide a notice to consumers informing them of their right to know what data is being collected and how it may be used. Businesses are required to provide accurate information to the consumer, including the types of information being collected, the purpose for which the information is collected, and the security measures that are taken to protect the information. The business must also allow consumers to request that their personal information is not sold to third parties. The law is intended to give consumers the ability to protect their personal information and increase their understanding of how their personal information is used. It is another way that Massachusetts is making sure that consumers’ personal data is secure.
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