Are there any restrictions on the use of cookies and other tracking technology?

In Washington, the use of cookies and other tracking technology is subject to certain restrictions. First, websites must adequately inform users about the use of cookies. This could involve a banner or other mechanism. Additionally, the website must obtain users’ informed consent for the use of cookies, unless their use is “strictly necessary” for the website to function. For example, cookies used to remember a user’s shopping cart selection would be exempt from this requirement. It is also important to note that if a website targets minors, written consent from a parent or guardian must be obtained. In addition, Washington’s e-commerce law requires websites to provide a description of the purposes of using cookies, as well as an overview on how users’ data is collected, used and shared. Furthermore, the law requires businesses to implement security measures to protect the personal data of their users. Finally, the law requires that businesses keep users’ personal information secure, and delete such information when it is no longer required. Overall, Washington’s e-commerce law places restrictions on the use of cookies and other tracking technology, including adequately informing users about the use of such technology, gaining consent, and implementing security measures to protect users’ data.

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Are there any restrictions on the use of cookies and other tracking technology?

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