What are the specific requirements for advertising under Fair Housing Law?
In Washington, the Fair Housing Law requires that any advertisement for real property must include fair housing language. According to the Washington State Human Rights Commission, "The language should state that all people have the right to fair and equal housing opportunities, regardless of their race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, presence of children or disability. This language must appear in all advertisements of real property, including those in newspapers, magazines, on signs, on the internet, and in other public forums." The law also requires that the advertisement must be accessible for people with disabilities. For example, if the advertising is being done on the internet, it must be accessible for visually impaired people who use adaptive technology such as a screen reader. Additionally, signs used to advertise real property must be readable in both English and the primary language other than English spoken in the vicinity of the property. Lastly, advertisements cannot express any preference or limitation based on race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, presence of children, or disability. Failure to comply with these requirements can result in legal action. It is important for people and businesses who advertise real property in Washington to comply with the Fair Housing Law.
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