What is the California Consumer Privacy Act (CCPA)?
The California Consumer Privacy Act (CCPA) is a law in the state of California that aims to protect the privacy of consumers. It was signed into law in 2018 and went into effect on January 1st, 2020. The CCPA grants consumers the right to know what personal information companies are collecting about them, the right to request that their personal information be deleted, the right to opt-out of the sale of their personal information, and the right to equal access to services even if they choose not to provide personal information. The CCPA also imposes regulations on businesses, requiring them to provide clear disclosure of the personal information they collect, to secure the data they hold, and to not discriminate against those who opt-out of having their data sold. The CCPA is seen as a progressive step towards helping protect the privacy of Californians, and it could have a far-reaching impact on how companies collect and use personal data nationwide.
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