What are the rules on advertising of prescription drugs?

In Delaware, all prescription drug advertising must comply with the rules and regulations established by the Food and Drug Administration (FDA). Pharmaceutical companies must make sure all claims they make about their products are truthful, non-misleading, and based on scientific evidence. Additionally, any advertisement must be fair and not be deceptive or unsubstantiated. Pharmaceutical companies must also include information about side effects and must not omit any pertinent information. The FDA has specific guidelines regarding direct-to-consumer advertising, such as television commercials and print ads. Ads must include the product’s name, a brief description of its intended uses, information on potential risks and side effects, and the name and contact information of the company that makes it. Furthermore, all ads must be balanced, meaning they must present an accurate overview of potential benefits and risks. The Delaware Division of Professional Regulation also has rules for advertising prescription drugs. Advertisements must be factual and not make false or exaggerated claims. Additionally, companies must ensure that all data and research used in their advertising is accurate and up to date. Pharmaceutical companies must also provide contact information in their ads, such as a phone number or website, so consumers can get more information or report any potential problems they may have with the medication.

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What are the rules on advertising of prescription drugs?

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