Are there any specific requirements for advertising of environmental products?

In Delaware, there are specific requirements for advertising of environmental products. Environmental products are products which help protect the environment. The Delaware Department of Natural Resources & Environmental Control (DNREC) regulates advertising of environmental products. According to the DNREC, all environmental product advertisements must be truthful and not misleading. Advertisers must possess sufficient proof to support any claims made in their environmental product advertisements. This proof may be required before the advertisement is released, and the advertiser must be able to provide it to the DNREC upon request. In addition, environmental product advertisements must comply with the Uniform Environmental Product Claim Verification Regulation. This specifies that environmental product claims cannot be ambiguous or exaggerated, and any claims must be expressed in a way that is easily understood by the average consumer. Advertisers must also provide background information on any environmental product claims in their advertisements, so that consumers can understand how it works and how it meets any regulatory requirements. Environmental product advertisements must be submitted to the DNREC for review before release. After reviewing the advertisement, the DNREC may require additional changes or clarifications before releasing the advertisement. This ensures that all environmental product advertisements are accurate and clear, helping consumers to make informed decisions about environmental products.

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