What are the requirements for advertising and marketing of dietary supplements?

In California, dietary supplements must meet specific requirements when it comes to marketing and advertising. In California, dietary supplement manufacturers and distributors must have FDA approval before they can market or advertise their products. Furthermore, all marketing and advertising must include a disclaimer that states the product has not been evaluated by the FDA. This disclaimer should be prominently displayed and should be easily visible to consumers. Marketers of dietary supplements are also responsible for making sure all information in their marketing and advertising materials is truthful and not misleading. This includes making sure all claims are supported by scientific evidence and making sure that any health-related claims are not exaggerated. Marketers must also make sure that all marketing and advertising materials are approved by the Federal Trade Commission (FTC), which regulates false and deceptive advertising. The FTC requires marketers to clearly disclose all associated risks and potential side effects in order to ensure consumers are not misled. Finally, marketers are responsible for properly labeling dietary supplements according to California’s regulations. This includes providing accurate information about the product’s ingredients and their sources. Overall, these regulations are in place to ensure that consumers are not misled and can make fully informed decisions about which dietary supplements to purchase.

What are the requirements for advertising and marketing of dietary supplements?

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